Consumer satisfaction with "Roaming Like at Home" mobile services across the European Economic Area (EEA) rose slightly in 2025, according to a survey released on Friday by Cyprus' Office of the Commissioner for Communications (OCEPR).
The survey found that 77% of respondents rated the quality of mobile services received while travelling abroad as equal to those they enjoyed in Cyprus, up from 75% a year earlier. A further 5% said roaming services were better than at home, while 16% considered them worse.
The study, conducted in December 2025 by Pulse Market Research on behalf of OCEPR, surveyed 2,014 people who had travelled to European Union countries, Iceland, Liechtenstein or Norway during the previous 12 months. Respondents reported a combined total of 3,869 trips.
Greece most popular destination
Travellers made an average of 1.9 trips over the period, with Greece by far the most popular destination, visited by 75% of respondents. Italy followed at 17%, ahead of Austria (12%), France (10%) and Germany (10%).
The survey indicated a modest improvement in connectivity performance. Eighty-three percent of travellers reported no connectivity issues upon arrival in their destination country, up from 81% in 2024.
Among the 16% who experienced problems, most said the issue was eventually resolved, either automatically or after contacting their service provider. Just 2% reported being unable to connect to a local network at all, unchanged from the previous year.
The proportion of trips during which users experienced slower mobile internet speeds than in Cyprus fell to 21% from 24% a year earlier. Reports of being connected to an older-generation mobile network, such as a downgrade from 5G to 4G while abroad, also declined to 19% from 25%.
Other service disruptions remained relatively limited. Respondents reported poor call quality in 8% of trips, call drops in 5%, inability to complete calls in 6%, inability to send text messages in 5%, inability to access mobile data in 13%, and complete loss of service in 4%.
OCEPR said the findings pointed to an overall improvement in roaming quality compared with 2024, though around one in six travellers still encountered some form of connectivity issue.
The regulator said it would continue monitoring roaming service quality and consider issuing recommendations to mobile operators where necessary.
Source: CNA
